YourSkip

The brand

After talking to the client and doing some research into the company and its competitors, we’ve decided that unlike other companies that rent skips, our brand needed to look more friendly and welcoming.

With a logo design, we wanted to create a symbol that is easy to understand and nice to look at (we’ve noticed there are many skip hire websites which have ugly and very corporate feel – something different to what our client requested). We kept a logo very simple and used a very clean sans-serif typography.

We’ve decided our main colours will consist of bright and happy palette – so we could make subject of “skips” exciting and bright.

To complement the design, we picked a clean and crisp typeface. We used Proxima Nova. The business card design was clean and simple, printed on classic, heave paper with shiny finish.

We prepared multiple graphics to portray happiness and friendliness of a skip business. They can be seen throughout a website.

Adding functionality

The website helps their users order skips online. Unlike other skip rental websites, YourSkip allows a user to order a skip without making calls or filling out enquiry forms. Everything can be within few clicks – at his first interaction with a website.